Recent Doctoral Awards: Theses Supervised in our Department
Customer experience in the business-to-business context: drivers, measures and consequences
- Supervisors: Professor Spiros Gounaris, Professor Beverly Wagner
- Year completed: 2020
Narrative of Redemption: Consumers’ Identity Reconstruction after having overcome a spell of poverty
- Supervisors: Professor Kathy Hamilton, Dr Aliakbar Jafari
- Year completed: 2020
Delivering Ancestral Tourism in an Urban, Heritage Organisation
- Supervisors: Dr Matthew Alexander, Dr Derek Bryce
- Year completed: 2020
Entrepreneurial Orientation and Marketing Capabilities: A Study on the Performance of Small and Medium Enterprises in the United Kingdom
- Supervisors: Professor Spiros Gounaris, Dr Juliette Wilsone
- Year completed: 2020
Examining Consumers’ Continued Use of Retailers’ Branded Mobile Applications
- Supervisors: Professor Alan Wilson, Professor Spiros Gounaris
- Year completed: 2020
An investigation of antecedents to social media engagement behaviours
- Supervisors: Professor Alan Wilson, Dr Maria Karampela
- Year completed: 2019
Open Innovation Adoption from Strategy to Practice: Implications from Organizational Ambidexterity and Dynamic Capabilities
- Supervisors: Professor Beverly Wagner, Professor Anne Marie Doherty
- Year completed: 2019
Investigating consumer confusion from a cultural perspective: evidence from the Saudi Arabian smartphone market
- Supervisors: Dr Graeme McLean, Professor Spiros Gounaris
- Year completed: 2019
Understanding tourists' holiday destination choices through the construct of perceived value
- Supervisors: Professor Spiros Gounaris, Dr Michael Marck
- Year completed: 2019
Customers' Behavioural Contribution to the Service Encounter
- Supervisors: Professor Alan Wilson, Professor Fred Lemke
- Year completed: 2018
Negatively-valenced Influencing Behaviour : Forms, Triggers and Impacts
- Supervisors: Dr Matthew Alexander, Dr Samantha Murdy
- Year completed: 2018
"Talkin 'Bout Regeneration:" Exploring Place Consumtion, Consumer and Spatial Vulnerability in a Neighbourhood Community
- Supervisors: Dr Paul Hewer, Dr Kathy Hamilton
- Year completed: 2018
The influence of social eWOM information on attitude formation for aesthetic products: the case of fine art
- Supervisors: Professor Alan Wilson, Dr Andrea Tonner
- Year completed: 2018
Investigating the impact of strategic brand management on export performance in the B2B context
- Supervisors: Professor Spiros Gounaris, Professor Alan Wilson
- Year completed: 2018
Explicating natural-resource-based view capabilities
- Supervisors: Professor Beverly Wagner, Professor Jillian MacBryde
- Year completed: 2018
Reputation Interrupted: eWOM Brand Image Disruptions in a Shareworthy World
- Supervisors: Professor Alan Wilson, Professor Spiros Gounaris
- Year completed: 2018
A Human Interaction Approach to Networking Capabilities and International Opportunity Enactment: An Exploration of German High Technology SMEs
- Supervisors: Dr Aliakbar Jafari, Dr Michael Harker
- Year completed: 2017
Footsteps into the Forgotten: Consuming Obsolescence
- Supervisors: Dr Kathleen Hamilton, Dr Andrea Tonner
- Year completed: 2017
Exploring leaders' strategies for managing negative emotions of sales people
- Supervisors: Professor Heiner Evanschitzky, Professor Alan Wilson
- Year completed: 2016
Consuming Kate: Unpacking the Feminine Ideologies Surrounding the Celebrity Princess Brand
- Supervisors: Dr Kathleen Hamilton, Dr Paul Hewer
- Year completed: 2016
Examining the Online Customer Experience during a Utilitarian Search for Online Business Advisory Information and Services
- Supervisors: Professor Alan Wilson, Dr Michael Harker
- Year completed: 2016
Online fashion shopping experiences: web atmospherics and consumer's emotions
- Supervisors: Dr Stephen Tagg, Dr Beverly Wagner
- Year completed: 2016
Value (Co-)Creation in Third-party Logistics Outsourcing Relationships
- Supervisors: Dr Beverly Wagner, Dr Fred Lemke
- Year completed: 2016
International opportunity enactment by small and medium sized enterprises in the UK
- Supervisors: Dr Aliakbar Jafari, Professor Eleanor Shaw
- Year completed: 2015
Understanding Muslim consumers acceptance of self-service-technologies
- Supervisors: Dr Stephen Tagg, Dr Kathleen Hamilton
- Year completed: 2015
An Examination of the Value Co-Creation Processes at the Micro Level in a Healthcare Setting: A Dyadic Approach
- Supervisors: Professor Alan Wilson, Dr Fred Lemke
- Year completed: 2015
Framing Practices Socialities and Spaces of Consumption in Vintage
- Supervisors: Dr Paul Hewer, Dr Juliette Wilson
- Year completed: 2014
Willingness to pay for customised solutions in a B2B environment - the perspective of purchasing and marketing professionals
- Supervisors: Professor Heiner Evanschitzky, Professor Alan Wilson
- Year completed: 2014
Consuming Lourdes: an ethnographic investigation into the consumption of religious pilgrimage, with specific focus upon the Catholic Sanctuary of Lourdes, France
- Supervisors: Dr Kathleen Hamilton, Dr Paul Hewer
- Year completed: 2014
The Effect of Internal Market Orientation, Internal Dynamics and Knowledge Management Strategies on NSD Project Performance
- Supervisors: Professor Spiros Gounaris, Professor Alan Wilson
- Year completed: 2014
Key Elements of Building and Developing Online Communities
- Supervisors: Professor Alan Wilson, Dr Fred Lemke
- Year completed: 2014
Evaluating the credibility of online social content, during an active purchase decision
- Supervisors: Professor Alan Wilson, Dr Stephen Tagg
- Year completed: 2013
Drawing the line: understanding privacy concern, privacy literacy and trust influences on online social network privacy boundaries
- Supervisors: Professor Alan Wilson, Dr Michael Harker
- Year completed: 2013
Innovating for Value: An Agenda and Framework for Research and Management in Industrial Networks
- Supervisors: Professor Spiros Gounaris, Dr Beverly Wagner
- Year completed: 2013
High growth firms in Scotland: Customer perceived value creation and rapid firm growth
- Supervisors: Professor Alan Wilson, Dr Catherine Demangeot
- Year completed: 2013
'Consuming Kate' - unpacking royal celebrity
- Supervisors: Dr Kathleen Hamilton, Dr Beverly Wagner
- Year completed: 2013
Ambivalences of Consuming Social Technology: Understanding how the Practice of Friendship and Construction of the Public Self has been Affected by Social Technology
- Supervisors: Dr Kathleen Hamilton, Dr Andrea Tonner
- Year completed: 2013