SBS Undergraduate
Marketing

Marketing

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Marketing

The Department of Marketing at Strathclyde is highly regarded by employers and is widely recognised as the leading centre of marketing education and research in the UK. The Department also has the recognition of professional bodies such as the Chartered Institute of Marketing.

Marketing is a constantly evolving discipline and its wide-ranging scope will equip you for a variety of marketing and management careers. Marketing recognises the importance of understanding customer requirements, providing added-value products and services, communicating their availability and creating customer satisfaction.