About the tutors
Kees van der Heijden
Kees van der Heijden is director of the Centre of Scenario Planning and Future Studies at University of Strathclyde Business School (SBS). Together with the co-authors of The Sixth Sense - all principals of the centre - he works with private and public sector organisations to enable them to negotiate a successful course for their organisations in the face of uncertainty.
Director and cofounder of the Global Business Network (GBN), Professor of General and Strategic Management at Strathclyde University and visiting professor and Nyenrode University, Kees was formerly head of the Business Environment Division in Group Planning at Royal Dutch/Shell, London. His groundbreaking book, Scenarios: the Art of Strategic Conversation (John Wiley & Sons, 1996), was runner up for the World Business Book Prize and numerous articles on his work in scenario planning and strategy have been published in a range of books and journals worldwide.
George Burt is a lecturer in strategic management and scenario planning at SBS. He has recently completed doctoral research into the role of scenario thinking to bring about strategic change in organisations. His research identifies and describes the process of reconceptualisation of the business during the scenario process as the key to transition and change. George is a qualified chartered accountant, working internationally with one of the "big-five" accountancy firms, prior to taking up a career in academia.
Ron Bradfield, lectures in management at SBS, he is also the director of the school's international MBA programmes in Asia, and has held visiting academic positions at institutions in Poland, Switzerland and Singapore. Prior to his academic career, Ron spent 15 years in senior management positions in industry in the UK, USA and Canada. In addition to his academic activities, Ron is an active scenario planning practitioner and has led a number of large-scale scenario projects with a range of organisations in Asia and the UK. Resident in Shanghai, Ron represents GBN in Asia.