Publications
- How storytelling impacts branding for craft beer
- Marck Michael, Gordon Tess, Ennis Sean, Radon Anita
- Winds of Change ANZMAC 2019 (2019)
- Vape Shops : boom, bust or cloudy future?
- Marck Michael, Ennis Sean
- ANZMAC (2018)
- An Exploratory Study of the influence of golf endorsers in influencing and shaping female golf purchasing of equipment and clothing.
- Ennis Sean, Marck Michael, Cosh Lesley
- 2015 ANZMAC conference 2015 ANZMAC Conference, pp. 151-157 (2015)
- Investigating the retailing strategies of vape-shops in the UK
- Marck Michael, Ennis Sean, Casey Bruce
- ANZMAC Conference Proceedings 2015 (2015)
- Investigating communication and access strategies within B2B sales
- Marck Michael, Ennis Sean, Brawn Zoe Lesley
- ANZMAC Conference Proceedings 2014 ANZMAC 2014, pp. 810-815 (2014)
- The impact of ambush marketing on a hallmark sports event - the case of Euro 2012
- Ennis Sean, Saripo Vadims, Marck Michael
- ANZMAC Conference Proceedings 2013 ANZMAC 2013 (2013)