Postgraduate research opportunities PhD opportunities in International Marketing: Open Call

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Key facts

  • Opens: Wednesday 30 August 2023
  • Number of places: Open call
  • Duration: PhDs are 3 years full-time, or 6 years part-time

Overview

With extensive research expertise in International Marketing, the Department is seeking to attract dedicated candidates who wish to pursue doctoral study in this research area. We are open to the broad spectrum of topics across the international marketing field.
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Eligibility

For entry onto our PhD programme we look for a first-class or upper second-class UK Honours degree, or overseas equivalent, in a relevant business or social science related subject. We also normally expect a Masters’ degree in a relevant subject, or overseas equivalent. When reviewing your academic achievements, we're particularly interested in grades which relate to independent research (for example, your research project or dissertation).

THE Awards 2019: UK University of the Year Winner
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Project Details

With extensive research expertise in International Marketing, the Department is seeking to attract dedicated candidates who wish to pursue doctoral study in this research area. We are open to the broad spectrum of topics across the international marketing field, in relation to:

  • international marketing strategy
  • consumption in international markets

Example projects can include but are not exclusive to:

  • the international marketing challenges of deglobalization;
  • post-Brexit exporting challenges for Scotland;
  • exporting regulation in the post-Brexit era;
  • institutional voids as impediments to FDI in Africa;
  • the role of AI in international market entry strategy;
  • franchisor/franchisee perspectives on International brands operating in China;
  • emergent digital technologies and international channel relationships;
  • the European Unitary Patent system and SME international marketing strategies.

Proposals addressing retail, fashion, luxury, food or tourism contexts are particularly welcome.

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Number of places: Open call

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Marketing

Programme: Marketing

PhD
full-time
Start date: Oct 2023 - Sep 2024

Marketing

Programme: Marketing

PhD
part-time
Start date: Oct 2023 - Sep 2024

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Contact us

For further details, contact sbs-pgradmissions@strath.ac.uk.