Dr Konstantinos Tomazos

Senior Lecturer

Work, Employment and Organisation

Personal statement

Kostas is the Director of Teaching and Learning for UG Hospitality and Tourism Studies and he is interested in the temporal dynamics of different tourism market niches and tourism counter cultures. Most notably Kostas is an expert in the field of volunteer tourism and he has investigated both the demand and supply for such experiences. In terms of the demand he has published on the motivations, expectations and outcomes for volunteer tourism participants, creating his own conceptualization of the ‘heroic’ volunteer tourist and the balancing act which is intrinsic to the volunteer tourist’s experience. In the process he has written and published on the role of altruism, instrumentalism and expected outcomes in terms of the possible motivations of the participants and the possible analogies and implications of this in terms of the management of volunteer tourists as reflexive volunteers. The investigation into the supply for volunteer tourism has led him into the field of social enterprise and the role that the third sector has played into the development of contemporary volunteer tourism. From small beginnings to the phenomenon that it is today, volunteer tourism has undoubtedly been shaped by individual initiative creating social goods where the public sector had failed. This drive to turn a vision into reality has opened a research path into transforming leadership and he has written about the way such organisations and their management have succeeded in selling their vision and mission and turning themselves into financially viable business entities. This relationship between businesses for profit within the context of the not for profit sector along with its possible ethical implications has been the thrust of his most recent research.

Publications

Volunteer tourism : an ambiguous phenomenon
Tomazos Konstantinos
Guest Lecture on Volunteer Tourism, pp. 1-33 (2009)
Social entrepreneurship and volunteer tourism: beauty and the beast?
Cooper William, Tomazos Konstantinos
Institute for Small Business and Enterprise (ISBE) Annual Conference (2009)
Volunteer tourism : the new ecotourism?
Tomazos K, Butler R
Anatolia Vol 20, pp. 196-212 (2009)
The volunteer tourist as 'hero'
Tomazos Konstantinos, Butler Richard
Current Issues in Tourism Vol 13, pp. 363-380 (2010)
https://doi.org/10.1080/13683500903038863
Volunteer tourism: working on holiday or playing at work?
Tomazos Konstantinos, Butler R
Tourismos: An International Multidisciplinary Journal of Tourism Vol 4, pp. 331-349 (2009)
Volunteer tourism: An ambiguous marketing phenomenon
Tomazos Konstantinos
Innovative Marketing Vol 6, pp. 42-47 (2010)

More publications

Research interests

My main research interests lie in the study of volunteering, volunteer tourism and other tourism niches. I would welcome post graduate students interested in the study of both the demand and supply for volunteering and volunteer tourism experiences but also the study of tourism niches and countercultures and how perhaps more deviant, non-conformist social activities, gradually find their way into the mainstream. More specifically I am very interested in the motivations, expectations and outcomes of various tourism niches.

 I would strongly encourage students who are interested in investigating the role of altruism, instrumentalism and expected outcomes in terms of the possible motivations of volunteers as this is a very fertile ground for future research as reflexive volunteering is a relatively new concept and we need to learn more about its implications on the recruitment, training and management of volunteers.

I would also encourage applications from students who would seek to study volunteer tourism as a social enterprise and investigate the role that the third sector has played into the development of contemporary volunteer tourism. From small beginnings to the phenomenon that it is today, volunteer tourism has undoubtedly been shaped by individual initiative creating social goods where the public sector had failed. This drive to turn a vision into reality opens research paths into transforming leadership and how such organisations and their management have succeeded in selling their vision and mission and turning themselves into financially viable business entities. The evolution of the phenomenon is also interesting from an institutional theory perspective as a socio-cultural phenomenon as volunteering and helping others has become highly commoditised and homogenised due to market forces.

Perspective students are more than welcome to drop me a line with their ideas or questions at k.tomazos@strath.ac.uk

Professional activities

RGS-IBG annual conference: Understanding the Complexities of Volunteer Tourism
Participant
27/8/2013
Giving a Voice to the Homeless
Participant
7/2012
The Institutionalization of Volunteer Tourism: Where do we go from here?
Invited speaker
2/11/2015
ESRC Seminar on International Volunteering
Participant
20/4/2016
External Examiner
External Examiner
1/2/2015
Volunteer Tourism an Ambiguous Phenomenon
Invited speaker
12/11/2009

More professional activities

Projects

Gambia Sustainable Energy for Development
Tomazos, Konstantinos (Academic)
I have supervised the KE activity of a group of students travelling to Gambia and acting as business consultants to the another university faculty working on the installation of solar panels
10-Jan-2012 - 01-Jan-2014
Inclusive tourism in the city: how urban tourism can benefit marginalised and vulnerable communities
Baum, Thomas (Principal Investigator) Tomazos, Konstantinos (Co-investigator) Rogerson, Robert (Co-investigator) Vermeylen, Saskia (Co-investigator) Dimitrijevic, Branka (Co-investigator) Horgan, Donagh (Co-investigator)
Multi-disciplinary research-informing workshop, funded through the Global Challenges Research Fund (GCRF) in collaboration with the University of the Philippines Diliman to engage with tourism from a social and economic inclusion perspective in the context of the contemporary city. Involved engagement with this theme from multiple perspectives including gender, economic, employment, human rights, urban planning, architecture, law and anthropology.
01-Jan-2018 - 31-Jan-2018

More projects

Address

Work, Employment and Organisation
Duncan Wing

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