Professor Iain Davies
Marketing
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Most Downloaded Paper Award 2020 - Journal of Small Business Management Recipient 13/2/2020 Outstanding Contribution Award 2018 - Industrial Marketing Management Recipient 10/1/2019
Prize And Awards
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Influencer marketing within business-to-business organisations Carwright Severina, Liu Hongfei, Davies Iain A Industrial Marketing Management Vol 106, pp. 338-350 (2022) https://doi.org/10.1016/j.indmarman.2022.09.007 The development of B2B social networking capabilities Carwright Severina, Davies Iain A Industrial Marketing Management Vol 106, pp. 139-151 (2022) https://doi.org/10.1016/j.indmarman.2022.08.004 How do social media influencers in sustainable markets try to create change in the fashion industry? Battle Amira, McDonagh Pierre, Davies Iain, Glozer Sarah, Doherty Anne Marie Academy of Marketing Conference 2022 (2022) Navigating relative invariance : perspectives on corporate heritage identity and organizational heritage identity in an evolving nonprofit institution Lee Zoe, Davies Iain Journal of Business Research Vol 129, pp. 813-825 (2021) https://doi.org/10.1016/j.jbusres.2019.05.038 Managing relationships on social media in business-to-business organisations Cartwright Severina, Davies Iain, Archer-Brown Chris Journal of Business Research Vol 125, pp. 120-134 (2021) https://doi.org/10.1016/j.jbusres.2020.11.028 Seeking sustainable futures in marketing and consumer research Oats Caroline, Davies Iain European Journal of Marketing Vol 54, pp. 2911-2939 (2020) https://doi.org/10.1108/EJM-02-2019-0144
Publications
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Academy of Marketing (External organisation) Advisor 1/9/2015 Sales Performance Association (External organisation) Advisor 1/5/2015 Commonwealth Scholarship Commission in the UK (External organisation) Advisor 1/2/2010
BAM Award: Understanding the Sustainability of Retail Omni-Channel Supply Chains Davies, Iain (Co-investigator) Exploratory investigation into the operational implications of the transition to Omni-Channel Retail 12-Jan-2018 - 31-Jan-2018 Swiss National Science Foundation Fellowship on Social Entrepreneurship Davies, Iain (Principal Investigator) investigation into organizational identity in social entrepreneurial organizations. 01-Jan-2013 - 31-Jan-2013 Solicitors Own Software KTP Davies, Iain (Principal Investigator) PI for KTP on expanding the SOC offering to new markets 01-Jan-2009 - 04-Jan-2011