
Dr Petya Eckler
Senior Lecturer
Journalism, Media and Communication
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Area of Expertise
- Health communication
- Social media
- Body image
- International communication
- Strategic communication/advertising
- Quantitative/qualitative methods
Prize And Awards
- Runner-up prize in Outstanding Impact for Society
- Recipient
- 2020
- Scottish Student Journalism Awards
- Recipient
- 2019
- Images of Research photo competition
- Recipient
- 2017
- Scottish Student Journalism Awards
- Recipient
- 2017
- Scottish Student Journalism Awards
- Recipient
- 2015
- Scottish Student Journalism Awards
- Recipient
- 29/5/2014
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Publications
- Turkish women using Instagram for body positivity : a qualitative analysis
- Koroglu Melis, Eckler Petya, Tonner Andrea
- ECREA 2022 9th European Communication Conference (2022)
- Social media influencers as human brands : insights from an analysis of a mega-influencer follower-generated hashtag network on Instagram
- Rathnayake Dilan Tharindu, Tonner Andrea, Eckler Petya
- Academy of Marketing Conference (2022)
- Are images of seized knives an effective crime deterrent? A comparative thematic analysis of young people's views within the Scottish context
- Cogan N, Chin-Van Chau Y, Russell K, Linden W, Swinson N, Eckler P, Knifton L, Jordan V, Williams D, Coleman C, Hunter S C
- Journal of Youth Studies (2022)
- https://doi.org/10.1080/13676261.2022.2086038
- "Too good to be true" : semi-naked bodies on social media
- Kleim Anke J, Eckler Petya, Tonner Andrea
- Research Anthology on Usage, Identity, and Impact of Social Media on Society and Culture (2022) (2022)
- https://doi.org/10.4018/978-1-6684-6307-9.ch041
- Assembling tribes on Instagram : analysis of a mega-influencer follower-generated hashtag network
- Rathnayake Dilan, Tonner Andrea, Eckler Petya
- Advances in Consumer Research Vol 49, pp. 108-112 (2022)
- The emotional and social impact on young people of using knife seizure images to tackle knife crime : the need for a public health approach
- Cogan Nicola, Hunter Simon, Lindon Will, Eckler Petya, Knifton Lee, Russell Kirsten, Williams Damien, Swinson Nicola, Coleman Charlotte
- Trinity Health and Education International Research Conference (THEconf2022)
(2022)
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Teaching
- Journalism, year 1
- News writing, year 2
- Journalism Portfolio, year 4/honours
- Producing Media, masters
- Strategic Communication, masters
- Media and Health, year 4/honours & masters
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Professional Activities
- Representing the Body: Contemporary Discourse and the Real Symposium
- Contributor
- 28/4/2023
- Advisor for Media Mindful campaign
- Advisor
- 10/2020
- Social media and body image: An evolving relationship
- Speaker
- 2/2020
- www.healthysocialmedia.org
- Recipient
- 1/2020
- European Journal of Health Communication (External organisation)
- Advisor
- 2020
- Image Manipulation Apps & Software as an Emerging Public Health Issue round table discussion
- Participant
- 12/2019
Projects
- Impact of knife seizure imagery in Scotland
- Cogan, Nicola (Principal Investigator) Williams, Damien (Research Co-investigator) Chau, Chin-Van Yvonne (Researcher) Eckler, Petya (Co-investigator) Swinson, Nicola (Co-investigator) Hunter, Simon (Co-investigator) Knifton, Lee (Co-investigator) Lindon, Will (Co-investigator) Russell, Kirsten (Co-investigator)
- A mixed methods collaborative project exploring the impact of images of knives seized by Police Scotland on adults in Scotland.
- 14-Jan-2020
- Health Literacy in Crisis: gender-based violence among Syrian refugees (Newton Funds)
- Eckler, Petya (Principal Investigator)
- 01-Jan-2017 - 31-Jan-2018
- Body Image and Social Media: Research and Practice in a Changing Environment
- Eckler, Petya (Principal Investigator) Tonner, Andrea (Co-investigator) Cameron, Julie (Co-investigator)
- The grant provided seed money for intensifying the impact of knowledge exchange activities related to my research on body image. Awarded £3,510.
- 01-Jan-2016 - 30-Jan-2019
- Exploring access to mental health care services for linguistically and culturally diverse patients
- Perez, Isabelle (Principal Investigator) Angelelli, Claudia (Principal Investigator) Wilson, Christine (Co-investigator) Quinn, Neil (Co-investigator) Eckler, Petya (Co-investigator) Knifton, Lee (Co-investigator) Mowatt, Louise (Co-investigator) Hattie, Mary (Co-investigator)
- 01-Jan-2014 - 30-Jan-2015
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Contact
Dr
Petya
Eckler
Senior Lecturer
Journalism, Media and Communication
Email: petya.eckler@strath.ac.uk
Tel: 444 8321