Personal statement
I joined the department as lecturer in 2019. My research interests surround supply chain management with a focus on sustainability, competitiveness and innovation. I currently teach across a number of undergraduate and postgraduate classes, and contribute to the department's 'Business innovation & networks' research stream.
I have presented my research internationally and published in high ranking journals, including Journal of Business Research, Supply Chain Management: an International Journal and Production Planning and Control.
I previously worked as a lecturer in Fashion Marketing at Glasgow Caledonian Univeristy, and have held both teaching and research roles at the University of Strathclyde. I obtained both my PhD in Marketing and MSc in Supply Chain & Operations management from the University of Strathclyde.
Teaching
I am class co-ordinator for the faculty class Academic Skills (BF111) and the MSc classes Supply Chain Digitalisation (MK817) and Consumer Behaviour (MK820). I also teach Marketing Research in a Digital Age (MK815) and Strategic Marketing (MK825). I supervise Marketing Works projects and provide dissertation supervision at undergraduate and postgraduate levels.
Throughout my career I have taught a broad range of marketing topics, spanning introductory marketing, strategic marketing, consumer behaviour, communications and international marketing. I prioritse a research led approach and welcome industry engagement. I have been nominated as 'Most Innovative' in the University of Strathclyde Teaching Awards.
Research interests
Coming from a marketing and operations background, my research interests surround competitiveness, sustainability and innovation in a supply chain context. I am currently exploring topics of circularity, disruption, resilience and digitalisation. I actively engage with industry throughout my research, with a particular emphasis on the food chain.
I supervise PhD students in topics relating to sustainability, digitalisation and circular operations.
Professional activities
- 9th International Conference on Sustainable Design & Manufacturing (Event)
- Peer reviewer
- 20/5/2022
- R&D Management Conference 2021
- Participant
- 7/7/2021
- R&D Management Conference 2021
- Organiser
- 6/7/2021
- Journal of Business Research (Journal)
- Peer reviewer
- 1/2/2021
- R&D Management Conference 2020
- Participant
- 27/6/2020
- Food Waste & the Circular Economy
- Speaker
- 19/3/2020
More professional activities
Projects
- Interact Early Career Researcher Fellowship
- Mcdougall, Natalie (Principal Investigator)
- 01-Jan-2022 - 30-Jan-2023
- Exploring the evolution of supply chain localisation in response to disruption
- Mcdougall, Natalie (Principal Investigator)
- 02-Jan-2022 - 03-Jan-2022
- Mitigating capacities for global supply disruptions: a case study of the dairy chain during Covid-19
- Mcdougall, Natalie (Principal Investigator)
- 01-Jan-2020 - 01-Jan-2022
More projects