Professor Stanley Paliwoda

Emeritus Professor

Marketing

Publications

Marketing's unseen macroeconomic contribution - consumer satisfaction : a research agenda
Paliwoda Stanley
International Journal of Research in Marketing (2013)
Marketing Management in Asia
Paliwoda Stanley, Andrews Tim, Chen Junsong
Routledge Studies in International Business and the World Economy Routledge Studies in International Business and the World Economy (2012)
Foreword
Paliwoda Stanley
Strategic international marketing (2012) (2012)
Editorial: introduction to the Focus on China special issue
Paliwoda Stanley, Laforet Sylvie, Chen Junsong
Journal of World Business Vol 47, pp. 1-3 (2012)
Focus on China - special section : introduction
Laforet Sylvie, Paliwoda Stanley, Chen Junsong
Journal of World Business Vol 47, pp. 1-3 (2012)
https://doi.org/10.1016/j.jwb.2010.10.014
Advertising agency’s B2B relationship with MNC’s across the UK, France and Germany : with particular reference to internet promotional standardisation strategy
Paliwoda Stanley, Stewart Malcolm
IMP Conference 2011, pp. 1-33 (2011)

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