Personal statement

Dynamic and results-driven marketing leader with over 20 years’ experience developing and executing marketing and brand strategies that drive growth, engagement, and measurable ROI. As an Entrepreneur, Chartered Marketer, and senior team member, I’ve led high-performing teams across higher education, sport, and digital health, delivering multi-channel, integrated marketing campaigns, securing strategic partnerships, and shaping brand identity. I bring a visionary mindset, deep digital expertise, and a collaborative leadership style that aligns marketing with business goals and audience needs.