- UCAS Code: NN8F
- Accreditation: triple-accredited business school (AMBA, AACSB, EQUIS)
Study with us
- gain an understanding of the impact on organisations of developments and issues in business technology
- develop analytical expertise to support business decision-making
Why this course?
Business Analysis applies advanced analytical methods to business problems to help managers make better decisions while technology is at the heart of all modern business. Organisations need business graduates with expertise in business technology.
Business analysts have an excellent general awareness of how a business works. They’re also able to apply advanced analytical methods to deal with specific management issues.
In response to employers, studying Hospitality & Tourism Management here at Strathclyde gives you the chance to study this subject in the context of management, strategy, marketing, enterprise, economics and ethics.
This degree will prepare you for leadership roles in this dynamic industry which generates £5 billion to the Scottish economy and creates one in 10 jobs. You’ll have the skills to manage operations and business across a range of industries including hospitality, tourism and events.
Create your own course
Modern business is too complex to be covered by a single subject: modern managers need to have a broad outlook.
You'll follow a broad-based Year 1 curriculum which will introduce you to a wide range of business disciplines, alongside the Business School’s core modules for business knowledge and skills (the Management Development Programme), and academic skills support.
This provides you with the opportunity to try new subjects, some of which you won’t have experienced at school or college. At the beginning of Year 2, you choose two subjects to continue studying in Years 2 and 3, plus further MDP modules in Years 2 and 3.
What you’ll study
Business Analysis & Technology
We'll introduce you to key managerial and operational issues and techniques. A wide range of modelling techniques will be discussed and aspects of the practical problems and opportunities of technology use in business highlighted.
Years 2 & 3
These classes demonstrate the use of analytical models and problem-structuring methods in real business contexts as well as providing you with an understanding of the management challenges caused by technological innovation.
Through individual and teamwork, you'll develop practical skills in the practice of management. The classes develop specific modelling techniques and provide the basics of operations management as well as delivering knowledge of how information systems can be used to support managers.
Year 4 (Honours)
You'll have the opportunity to undertake a major project for a client organisation. You'll also take classes covering subjects such as management science, electronic commerce, business process integration with ERP, business analytics with data mining, project management, risk analysis & management. Subjects are revised to reflect topical developments in the use of technology by business as well as the research interests of staff.
Hospitality & Tourism Management
You’ll be introduced to the basic concepts, issues and features of hospitality, tourism, cultural heritage, festivals and events.
Classes include Service Encounter Management and Destination Positioning & Management.
You’ll have the chance to put theory into practice planning and executing a corporate, entertainment or charitable event.
The core class is Tourism Analysis & Case Studies as well as a choice of other classes. You’ll also undertake a dissertation on the hospitality and tourism topic of your choice.
Please note: competitive progression requirements are in place for entry to the Honours year – currently this is a 55% average in the Year 2 and 3 subject modules.
Triple-accredited business school
Learning & teaching
Teaching is over 2 semesters in blocks of 12 weeks. Classes are taught through lectures, tutorials, and seminars alongside team-based projects, online materials, and interactive sessions using personal response systems.
External contributors from partnership corporate organisations are involved in teaching and/or assessment of student presentations.
The innovative and highly acclaimed Management Development Programme (MDP) is at the core of our undergraduate degrees in the Business School and comprises a series of classes which you take throughout Years 1 to 3.
You develop knowledge and skills in key areas of management, and team-working, communication and decision-making skills, all of which are highly sought-after by employers.
Major employers and alumni from all sectors are involved in the MDP, participating in group sessions, observing student presentations, and providing feedback. Organisations involved include Barclays, Deloitte, Procter & Gamble and Ernst & Young. In first year the best teams are selected to present to senior staff in one of the sponsoring organisations, and there are prizes for the best projects.
The programme builds your confidence and entrepreneurial capabilities and promotes awareness of globalisation and ethical issues in personal and business decision-making. In Year 3, you develop your own pathway from internships, involvement with business projects, engagement in interdisciplinary activities and business clinics.
The majority of classes involve a final unseen exam which is normally at the end of the semester. This is normally supplemented by individual and/or group coursework.
Students normally have one opportunity to be re-assessed for a failed class. Exam resits normally take place during the summer.
A range of assessment techniques are used including:
- business reports
- case studies
- individual and group projects
- learning journals
- peer assessments
My time at the University of Strathclyde has been extremely rewarding - it has allowed me to realise my full potential and further develop my skills as an individual and an academic.
The course has provided me with fantastic learning opportunities, enlightening our visions of the business world as well as the world in general. I enjoyed being challenged to critically think about controversial topics.
Katie Devnani, BA Hospitality & Tourism Management
In Year 1 you'll study a range of business disciplines across four subject modules, plus three core integrating modules in international business, business knowledge and skills (via the Management Development Programme) and academic skills. This will provide you with a foundation in business and enable you to appreciate how your chosen specialism fits with other business subjects. From Year 2 you'll take modules in the subjects in which you choose to specialise.
The Management Development Programme (MDP) is a central element of the undergraduate programme in the Strathclyde Business School. The programme runs for the first three years of the BA degree and is driven by real business problems. The approach to learning is active problem-based, with students working in project teams. The MDP provides an opportunity to integrate the knowledge and experience gained from your business subjects. Each year of MDP focuses on different aspects of business and the content of MDP is constantly evolving and being updated and enhanced.
Alongside the MDP you'll also take an Academic Skills module which will equip you with essential key skills to support your studies.
Introduction to Economics and Business Analysis & Technology (20 credits)
The module will provide you with a balanced introduction to economics which will be based on a programme of systematic directed reading, supplemented by experiments and exercises undertaken in tutorials.
The module uses the innovative CORE (Curriculum Open-Access Resources in Economics) Econ resources, which provides a complete introduction to economics and the economy. CORE Econ teaches about the economy and economics by starting from a question or a problem about the economy - why the advent of capitalism is associated with a sharp increase in average living standards, for example - and then teach the tools of economics that contribute to an answer. This innovative approach ensures that students understand how the tools of economics can help us understand the modern economy.
The second half of the module is the study of how analytical thinking, scientific method and associated tools can be used to help decision making. This Business Analysis element of the module will provide an overview of where methods and tools are widely used across a large range of industries including the manufacturing, retail, healthcare, financial services, travel, and electronics industries, as well as in local and national government.
Examples of where Business Analysis is put into practice are:
- the management of new building projects
- the design of efficient transport systems and plant layouts
- personnel scheduling
- allocation of resources and financial modelling and forecasting
This area of expertise can help to reduce costs, increase revenues, improve customer service, increase efficiency and can even save lives.
Introduction to Tourism Studies and Managing People
This module includes two thematic parts which run in parallel across the semester. One part, Introduction to Tourism Studies, introduces tourism management as both, international business and as a global cultural phenomenon.
It provides insights into key concepts and theories to understand the intricacy of this industry in commercial, cultural and environmental terms. The other part, Managing People, focuses on the contemporary and practical issues of how people are organised and managed in the workplace and examines different theoretical perspectives which help our understanding of the complex relationship between the employer and the employee in the contemporary business environment.
Introduction to Marketing & Entrepreneurship
The aim of this module is to provide you with a solid foundation and understanding of the theories and principles underlying marketing and entrepreneurship. A combination of the subjects will be taught to enhance understanding of the way the two disciplines address issues related to both the macro and micro-environment contexts of markets and entrepreneurship.
Marketing is everywhere in contemporary society. It plays a central role in business as it is concerned with the creation and retention of customers. The module is designed to give you a foundational understanding of marketing and a critical introduction to the topic of marketing in both theory and practice through a series of lectures and workshops.
In your first-year class you will explore the core concepts of value and exchange. You will learn what marketing is and its core principles such as analysing the marketing environment, developing a marketing strategy, and dealing with the marketing mix i.e., product, price, place, and promotion. You will learn how organisations develop a customer centric approach to marketing and how that can create a competitive advantage in a dynamic business environment.
The assessment for this module will involve individual coursework.
In this module, you will be exposed to concepts and ideas from economics, sociology, psychology, geography and other social sciences, all in the context of the competitive business environment.
Entrepreneurship too is a complex process involving many different skills and activities, though it is based upon a 'mindset and process by which an individual or group identifies and successfully exploits a new idea or opportunity. For this part of the module, you'll be working in teams to learn about the ideation process, which forms the foundations of new venture creation, in our Creative Challenge.
Introduction to Finance and Financial Analysis
This module will provide you with an introduction to finance and accounting, covering the basic concepts and practicalities of corporate finance, the principles of valuation, financial management and business investment, the role and purpose of company accounts and their usefulness, security analysis, risk and returns from investments, and personal finance.
At all times the module content will be linked with financial behaviour and events in the real world.
Introduction to International Business
This module introduces learners to the field and practice of international business and management.
Drawing on classical and recent debates in theory and practice including, but not limited to commercial concerns, learners will be equipped with an understanding of the foundational principles and developments of the subject.
In the module, we consider how international business and management is researched, and facilitate a critical understanding based on real-life case studies in international contexts. This module gives learners the capacity to look at the past, present and future in organisations and provides the foundations for intellectual progression in the subject, and broadly, for year two and beyond.
Management Development Programme 1
The ICE Pathway - “Innovation, Commercialisation & Entrepreneurship”, where you'll learn about the Foundations of 'What is Business’. Alongside:
- Personal & Professional Development: Who am I? How Do I learn? How do I lead & work in a team?
- Knowledge & Practice: What is a business/organisation? Why does this matter? How does this affect society?
- Experiential Learning: Real-world cases & clients; team-based and student-centred Learning approaches
This class aims to support you in developing key skills that are important to both your academic and future career. These include skills associated with:
- data analysis
- critical writing
- team working
Management Development Programme 2
Semester 1 topics include:
- Working in Business Organisations
- Working Business Research & Consultancy
- Working Internationally
- Working in the Third Sector
- Rhetorics & Oratory
Semester 2 is about developing the proposal of MDP3; with a presentation and a final report.
The second year concentrates on developing understanding through industry-specific contextualisation. Sessions are weekly and three hours in length.
The sessions are thematically linked to the pathways for individualised experience in third year whilst also drawing on the theoretical knowledge developed in MDP 1. In order to develop understanding, organisations will deliver a half-day session. This consists of a one hour plenary introduction where the company and case study are introduced. This is followed by the group sessions where you undertake activities in relation to the case study set by the company.
Analysing & Improving Operations
This class is one of the two undergraduate Business Analysis & Technology classes before the Honours year that apply various approaches to operations management problems. Following on from the fundamentals in the first year class, this class introduces you to the subject of operations management in detail and provides opportunity for you to apply some of the basic decision analysis techniques, including simulation, in this context.
Managing Business Processes & Information Systems
This class forms a bridge between the first year class and more advanced classes in Enterprise Resource Planning, Business Process Outsourcing, the role of ICT in business environment, etc.
The class will seek to combine conceptual and technical skills, and it will provide the basis for a series of classes in third and Honours years, especially in areas of Business Process Integration with ERP, organisational innovation and E-commerce.
Hospitality & Tourism
Service Encounter Management
In the hospitality and tourism sector, much of the customer engagement and value delivery takes place within the service encounter. In this class you'll learn how the management of this dynamic environment requires an integrated approach where customers, employees and the service setting itself require to be managed.
Destination Marketing Management
Nations, regions and cities: destinations are products for Hospitality and Tourism, inward investment and higher education. You'll explore challenges in managing and marketing destinations across organisational and product boundaries using a range of industry contexts.
Management Development Programme 3
The third year of centres on individualised experience in an organisational context through one of the following pathways:
- Internship/Charities - gain practical experience in a private or third sector organisation. You need to negotiate and locate your own organisation and experience – this is one of the key learning points of the pathway.
- Research and consultancy - a facility for local small businesses to gain from the experience and expertise of those within SBS. You work on two live business consultancy projects (one in each semester) and, as a team of 6, develop solutions and strategic initiatives for the local SME economy.
- International experience – only available for students who are undertaking an international exchange for either one semester or full year.
- Vertically Integrated Projects - working on a cross-faculty basis to research longitudinal projects (including the ‘Bill Gates Toilet Challenge, Solar Panels for Gambia and Enterprise in Schools) you work with a team of students from all levels of study (first year undergraduate to final year PhD) to further the work of the project.
In addition, you’re required to undertake a social responsibility element (this accounts for one quarter of the overall workload).
These have been designed to provide support to the Curriculum for Excellence and the Widening Access to Higher Education programme. There are no formal classes for MDP3 although there is pathway support with the pathway leads and tutor support.
Understanding & Optimising Business Systems
The first part of the course will introduce and build experience in two problem structuring methods, SODA and Soft Systems Methodology. The second part will establish an overall understanding of how supply chains work as well as appropriate modelling approaches to address various operational challenges. The third part of the course will introduce basic mathematical optimisation modelling and present how it can be used to tackle problems in different business systems, including applications in supply chains.
The fourth and final part of the course will introduce the students to the ideas of Multi-criteria Decision Analysis to make students aware of the importance of carefully defining objectives when intervening in business systems. Overall, the course will equip students with the qualitative and quantitative analytic skills and techniques in order to make action recommendations for performance improvements in complex business systems.
Knowledge & Innovation Management (20 credits)
In this module, you will develop a comprehensive picture about knowledge and innovation. It goes to the very basis of what constitutes knowledge and knowledge work, and based on this, develops the notion of creativity, as creation of new knowledge, and subsequently conceptualises innovation as new value created from the new knowledge.
Hospitality & Tourism
You have the opportunity to gain experience working with industry professionals, to develop practical skills and reflective practice and to build networks for possible future employment. You'll reflect upon and evaluate not only your own performance, but also the organisation, its output or key activities, and broader social, cultural and economic role.
In this class you'll work in a team to design, organise, run and evaluate your own event for charity. Through this practical exercise, you'll be exposed to the realities and challenges of events management and teamwork. This class adds to the experiential content of the Hospitality & Tourism Management programme whilst retaining rigorous theoretical underpinnings and strong coverage of events management at an advanced level.
Internationalisation of Tourism Products and Services
The distinctiveness of this class is based on its specific focus on exploring the international dimension of the hospitality and tourism industry. It brings together insights from International Business and Hospitality & Tourism Management literatures to explore how the industry has become increasingly global in its operations, and analyse the new type of players that have entered the industry. The class will enhance the current curriculum and educational structure and show developments in terms of internationalisation and the various ways technology is used in necessitating certain changes in the industry.
Risk Analysis & Management (20 credits)
Identifying and managing risk is a fundamental skill required by managers. Many models exist for supporting risk assessment and this is a major area of interest within the Management Science department.
This module will introduce you to the general concepts of risk and common measures used as well as considering ways of modelling and interpreting technical risk within the context of managing complex systems in areas such as transportation, aerospace, health.
It'll develop knowledge and skills introduced in years 1-3 in operations, statistics and modelling modules by integrating and extending them within the context of risk assessment.
Business Analytics Using Data Mining (20 credits)
This module builds upon your understanding of information systems. It'll provide you with the opportunity to develop analytical approaches for mining data using commercial software that'll be intellectually challenging and useful.
This module focuses on the methods used for mining data, complementing the other Honours modules that provide business context and processes.
Business Process Integration with Enterprise Resource Planning (20 credits)
This module investigates the application of sophisticated business technology systems to the management and, more particularly, integration of business processes.
In doing so, it builds directly on the knowledge and skills acquired as part of Management of Business Processes and, in a more indirect manner, on modules like Technological and Organisational Innovation, Information Systems in the Knowledge Economy, and Information Systems Support for Managers.
Management Science 4 (20 credits)
An important aspect of this module is the experiential learning element, where you'll work in teams on management science projects, directly for external clients.
The clients will introduce their problems, provide information during the project, and listen to your recommended solutions. These client projects will be chosen to highlight the differing nature of individual practice, allowing comparisons between qualitative and quantitative projects to be explored.
Alongside the experiential learning will be a reflective element, which will focus on issues relating to client, consultant relations and implementation of management science, as well as addressing more conceptual issues relating to problem structuring, modelling, data collection, and choosing and mixing methods in the light of your growing experience.
Professional and ethical considerations will be highlighted, introducing you to the areas of agreement and debate within the profession. This module will also include an individual or small group project, where you'll select a technique or method they haven’t previously studied to research in more depth, mirroring professional development that they will undertake in practice. This component of the module will be managed through learning contracts.
Hospitality & Tourism
Hospitality & Tourism Analysis: Case Studies & Case Histories
This class uses case studies from Hospitality & Tourism and challenges aspects of learning in previous classes. It'll further your understanding and appreciation of the nature of hospitality and tourism too. It encourages reflection on some realities of hospitality and tourism which do not fit neatly into theoretical boxes.
Being an Ethical Manager
The nature and application of business ethics in contemporary management are explored in this class. It raises key ethical issues from both cultural and stakeholder perspectives and balances them with philosophical and pragmatic considerations. It'll provide you with a clear understanding of the dichotomy between philosophical idealism and the pragmatic considerations of ethical leadership for practical management.
Management, Enterprise & the Rise of the Global Economy
Inspired by the Harvard approach to management education this class explores three principles of management:
- business strategies are understood through reflection on the complex realities faced by enterprises in competitive arenas
- firms can only be understood within the context of market dynamics
- the contemporary situation can never be divorced from the past
Strategy & Leadership
This class will develop your knowledge of strategy and provide insights as to how current and aspiring business leaders can manage strategically. You'll have an enhanced understanding of how individuals within an organisation can effectively lead and manage strategy in a complex and challenging world.
Family Business: Theory & Practice
The hospitality and tourism industry has a large number of family businesses. Given the prevalence of family businesses – estimates suggest that almost 80% of new ventures are born as family firms and about 60% of the UK’s 4.2 million enterprises are family firms – graduates employed within the SME sector are likely to be employed by family-owned firms. The class examines the distinctive advantages and unique challenges that face family firms.
Required subjects are shown in brackets.
(Higher English B; Maths National 5 B, or equivalent; Higher Maths A for combinations with Accounting or Maths & Statistics)
(English Higher B, Maths National 5 B)
(GCSE English Language 6/B or Literature 6/B, or an essay based A Level B may be considered in lieu of English; GCSE Maths 6/B; A Level Maths A for combinations with Accounting or Maths & Statistics)
(no subject below 5 and including English SL5, Maths/Maths Studies SL5; Maths HL5 for combinations with Accounting or Maths & Statistics)
Relevant HNC/HND, A in Graded Units; for advice on entry to Year 2 contact Business School Admissions:
View the entry requirements for your country.
Not normally accepted.
Offers are made in accordance with specified entry requirements although admission to undergraduate programmes is considered on a competitive basis and entry requirements stated are normally the minimum level required for entry.
Whilst offers are made primarily on the basis of an applicant meeting or exceeding the stated entry criteria, admission to the University is granted on the basis of merit, and the potential to succeed. As such, a range of information is considered in determining suitability.
In exceptional cases, where an applicant does not meet the competitive entry standard, evidence may be sought in the personal statement or reference to account for performance which was affected by exceptional circumstances, and which in the view of the judgement of the selector would give confidence that the applicant is capable of completing the programme of study successfully.
Contextual Admissions for Widening Access
We want to increase opportunities for people from every background.
Strathclyde selects our students based on merit, potential, and the ability to benefit from the education we offer. We look for more than just your grades. We consider the circumstances of your education and will make lower offers to certain applicants as a result.
University preparation programme for international students
We offer international students (non-UK/Ireland) who do not meet the academic entry requirements for an undergraduate degree at Strathclyde the option of completing an Undergraduate Foundation Programme in Business and Social Sciences at the University of Strathclyde International Study Centre.
Upon successful completion, you can progress to your chosen degree at the University of Strathclyde.
We've a thriving international community with students coming here to study from over 140 countries across the world. Find out all you need to know about studying in Glasgow at Strathclyde and hear from students about their experiences.Visit our international students' section
Fees & funding
All fees quoted are for full-time courses and per academic year unless stated otherwise.
Fees may be subject to updates to maintain accuracy. Tuition fees will be notified in your offer letter.
All fees are in £ sterling, unless otherwise stated, and may be subject to revision.
Annual revision of fees
Students on programmes of study of more than one year should be aware that tuition fees are revised annually and may increase in subsequent years of study. Annual increases will generally reflect UK inflation rates and increases to programme delivery costs.
Fees for students who meet the relevant residence requirements in Scotland are subject to confirmation by the Scottish Funding Council. Scottish undergraduate students undertaking an exchange for a semester/year will continue to pay their normal tuition fees at Strathclyde and will not be charged fees by the overseas institution.
|England, Wales & Northern Ireland
Assuming no change in fees policy over the period, the total amount payable by undergraduate students will be capped. For students commencing study in 2024/25, this is capped at £27,750 (with the exception of the MPharm and integrated Masters programmes), MPharm students pay £9,250 for each of the four years. Students studying on integrated Masters degree programmes pay an additional £9,250 for the Masters year with the exception of those undertaking a full-year industrial placement where a separate placement fee will apply.
|University preparation programme fees
International students can find out more about the costs and payments of studying a university preparation programme at the University of Strathclyde International Study Centre.
Business Analysis and Technology
Course materials & costs
UG & Hons materials comprise both textbooks and course handbooks. All of the compulsory handbooks are available to students free on the VLE. Some classes may have a recommended core textbook which you may wish to purchase but copies will be available in the University Library.
Cost of binding Hons dissertation.
Placements & field trips
Our clients normally cover travel costs for those students who have their final year project with them. In rare occasions where this is not covered the travelling costs depend on the distance and frequency of travelling during the project time. Students are not expected to bear significant costs in these rare cases.
Typically, the cost of one semester abroad could be between £6,500 to £8,500 depending on the destination, currency exchange rates and lifestyle choices. Tuition fees are not paid to the exchange institution but continue to be paid to Strathclyde University in the usual way, however students are responsible for their own travel and living expenses i.e. flights, insurance, visa application, vaccinations/associated medical costs, accommodation, food, textbooks etc.
Students are eligible to apply for a student loan as usual but must let the award agency (for example, SAAS) know that they will be studying or working overseas on a compulsory exchange.
Students may be eligible for external funding however this is not guaranteed; the University of Strathclyde will continue to participate in the Erasmus programme until May 2023 however are also participating in UK’s Turing Scheme. The Turing Scheme offer contribution towards living costs for students undertaking work or study abroad as part of their degree and is calculated based on length of placement and living costs at destination.
Students with an exchange place outside Europe are eligible to apply to the Neil Hood Memorial Fund for a scholarship. Full details of the application process are provided to all eligible students. Other scholarship opportunities may be available through the Alumni & Development department.
International students may have associated visa and immigration costs. Please see student visa guidance for more information.
Please note: All fees shown are annual and may be subject to an increase each year. Find out more about fees.
How can I fund my studies?
Students from Scotland
Fees for students who meet the relevant residence requirements in Scotland, you may be able to apply to the Student Award Agency Scotland (SAAS) to have your tuition fees paid by the Scottish government. Scottish students may also be eligible for a bursary and loan to help cover living costs while at University.
Students from England, Wales & Northern Ireland
We have a generous package of bursaries on offer for students from England, Northern Ireland and Wales:
You don’t need to make a separate application for these. When your place is confirmed at Strathclyde, we’ll assess your eligibility. Have a look at our scholarship search for any more funding opportunities.
We have a number of scholarships available to international students. Take a look at our scholarship search to find out more.
The best-performing companies look for very high levels of problem-solving ability, numeracy, technology, business awareness and teamwork in their new employees. Business Analysis & Technology delivers this to a much greater extent than many other courses in business and management.
A significant number of well-known companies specifically target graduates from Strathclyde Business School, and from the area of management science in particular. Companies employing our graduates include:
- consultancy companies such as Accenture Consulting, PA Consulting and Capgemini
- financial services providers such as The Royal Bank of Scotland, Standard Life and Goldman Sachs
- consumer goods companies such as Procter & Gamble and Unilever
- supermarkets such as Tesco and Morrisons
- other companies including British Airways, Scottish Power, BT, BAE Systems and public sector organisations such as the NHS
Job titles vary and may include business consultant, business analyst, operations manager and risk manager.
Graduates who specialise in Hospitality & Tourism Management have a combination of practical and business skills.
Our graduates find jobs into the hotel industry and the service sector with job titles such as:
- Restaurant Supervisor
- Trainee Accountant
Business Analysis and Technology & Hospitality and Tourism Management (1 year entry)
Glasgow is Scotland's biggest & most cosmopolitan city
Our campus is based right in the very heart of Glasgow. We're in the city centre, next to the Merchant City, both of which are great locations for sightseeing, shopping and socialising alongside your studies.Life in Glasgow
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