Preserving our PlanetDressing our Way to Extinction

Image of women walking away from toxic rubbish dump of clothes

Entrant: Marsaili Mainz

Copyright: 2024 Marsaili Mainz

Funding: Economic and Social Research Council (ESRC) Grant Ref: ES/P000681/1

This image reveals the stark dichotomy between the glamour of fashion and its hidden repercussions. This research explores how the fashion industry impacts environmental degradation and the pressure of self-presentation projects under the pursuit of perfection perpetuated by the media-fashion-celebrity alliance. The challenge lies in unravelling these complex connections to illustrate why reforming our consumption habits is vital for a sustainable and equitable future.