Video guidelines
Branding

All Strathclyde video content must be consistent in look and feel. It must also be branded consistently with Strathclyde brand assets.

Topping your video

Your video must be topped only with the Strathclyde logo. Please do not add slides, graphics, or anything else.

Colour crest with white font

Colour crest with black font

 

We've put both of these together for you to easily lay over your video. Please get in touch with webcontent@strath.ac.uk for access and let us know which version you'd like.

Important

Please ensure you download the 'original' file.

Lower thirds

Lower thirds are what we use to introduce interviewees on screen. 

Font

Our digital font is Alegreya Sans and should be used on all public facing digital media. You can download this font directly from Google.

For all lower-thirds text, please use Alegreya Sans Bold. This meets WCAG AAA accessibility.

Your heading text (usually contributor name) should be roughly double the size of your explanatory text (who your contributor is in relation to the video). Please adjust as necessary to fit in the lower thirds.

Important

Never use italic font; it's inaccessible.

Colour 
  • RGB 252/252/252, #FCFCFC

Alignment

If your lower thirds are aligned to the right, your text should align to the right:

If your lower thirds are aligned to the left, your text should align to the left:

 

Text on screen

Occasionally there may be a need to lay text or captions over your video.

Please follow the relevant guidance above regarding font and colour, and use the full-width lower third PNG file for captions and text to overlay your video. It should look like this:

Tailing your video

Your video must be tailed with the University of Strathclyde end graphic. Like this:

Please email us at webcontent@strath.ac.uk for access.

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