Digital brand guidelinesVideo guidelines
These video guidelines are here to help you create content that reflects the University of Strathclyde. Throughout you’ll find some rules, regulations and suggestions that will give you a hand when creating video content.
If you would like to discuss the web team developing a video with you, please read and fill in our video brief.
Commissioning video content
When commissioning video content from an external company, the following must be clarified prior to production:
- ensure you've completed a detailed brief of exactly what you're looking for
- supply the production company with University of Strathclyde consent form and return the forms to us along with the completed video
- the production company must be asked to supply captions in .srt format
- the University of Strathclyde retains the rights to use the content as deemed necessary, including those of related agencies: this must be made clear prior to commissioning video content
- music should be royalty free and must have evidence of an appropriate licence
- we should retain the RAW footage, provided as a transfer to webcontent@strath.ac.uk
- Strathclyde branding must be given to the production company, along with these brand guidelines
Getting your video online
All video content on the University of Strathclyde website should be sent to webcontent
User generated content
We love to see and share content created by others but we thought we'd put together a few pointers to make sure we're on the same page.
See our top tipsPlease note
The Web & Digital Manager is responsible for ensuring that all multimedia content published on the strath.ac.uk meets the relevant standards and guidelines specified.
The Web Team reserves the right to refuse publication of any content, which fails to meet the required standards.
Every individual, including University employees, who is featured and central to any video and audio produced for or by University employees, will be required to sign and submit a release form, granting consent to the conditions of inclusion, before the content is produced.
We must adhere to a strict code of good taste and decency in language and behaviour, contain no allegations to the character of any individual, contain no reference to active proceedings and demonstrate no political, religious or other allegiances.