BA Hons Journalism, Media and Communication and Economics
ApplyKey facts
- UCAS Code: P5L1
- Start date: Sep 2020
Ranking: Top 10 in the UK for Communication & Media Studies (Complete University Guide 2020)
Part-time study: available
Applicant visit day: March each year
Study with us
- learn the skills and practices of contemporary journalism in a digital, multimedia era
- engage with the media and communication industry in Glasgow and beyond
- enjoy our programme of visiting speakers from the world of broadcasting, publishing, communication and newspapers
- gain the ability to explain complex data in simple terms to a diverse audience
- use key economics concepts and models to better understand real-world problems
Why this course?
Today’s media industry expands beyond traditional print and broadcast journalism. It includes professional bloggers and vloggers, freelance writers and editors, podcasters, people working in entertainment TV, radio, or film, creators of video games and interactive apps, promoters of ideas and products, and many others.
The most successful professionals in today’s media are not only highly skilled in reporting, writing, editing and pitching their material, but they are also excellent communicators online and offline, and problem-solvers. They are innovative and entrepreneurial, bold and curious, open-minded and collaborative. These are also some of Strathclyde’s core values, which guide our own teaching, research, and public engagement.
Economics aims to understand the activities of the different agents in the economy – consumers, producers and the government – and how they all fit together. Studying Economics will give you the ability to explain complex data in simple terms to different audiences. You’ll also develop excellent mathematical, statistical and problem-solving skills.
Pursuing this joint degree will engage you in useful learning in a broad professional context, which includes a critical understanding of the media industry, while acquiring technical and professional skills in journalism, communication, economics, information design and management, and using them in the dynamic media market of Glasgow and beyond.

We're ranked in the UK top 10 for Communication & Media Studies
What you’ll study
Journalism, Media & Communication
Year 1
All students take one core required class per semester in year 1, which introduces them to the larger field of journalism, media and communication (semester 1) and to essential skills of journalism reporting and writing (semester 2).
Year 2
In the second year of the course, students must take two required classes and one option, which will enhance students’ conceptual understanding of the field and strengthen their practical skills, plus will introduce them to digital media.
Year 3
In third year, students can choose from various option classes, which build on their practical skills and introduce more advanced conceptual topics, which are based on our staff’s research specialisms.
Year 4
In the Honours year, students again can choose from a variety of specialised practical and conceptual option classes. They can also choose between an academic dissertation in journalism, media or communication, or a practice-based final project. The final year is designed to help students enhance their professional profile for whatever they plan to do after graduation: whether pursuing employment in the media and communication field, entering the graduate job market in the private/public sector, or staying on for further study at postgraduate level.
Student competitions
Every year students from our programme win nominations for their work at the Scottish Student Journalism Awards. Many also win prestigious nation-wide scholarships and grants to conduct research on various topics, and industry placements in various media organisations in Glasgow and beyond.
Guest lectures
Our strong relations with the media industry, third sector and government organisations in Glasgow and Scotland allow us to host many external speakers as guest lecturers in various classes or as extracurricular talks and events on campus.
We also organise field trips to newsrooms in Glasgow, such as BBC, STV, The Herald and Radio Clyde, and work continuously with students on ideas for future professional events.
Student activities
Our students apply their skills in various ways beyond the classroom through student societies, volunteering for events on campus, and working at university offices. They staff and often run the campus newspaper Strathclyde Telegraph, run the industry-focused Byline Club, the podcast society, the photo club, etc.
Economics
Year 1
The first year of study looks at consumers and industries, with markets, market failure and the role of government, unemployment and inflation. No previous knowledge of economics is assumed but the class is also suitable if you've studied the subject before.
Year 2
You'll take core classes in microeconomics and macroeconomics and choose from a number of optional classes.
Year 3
As a third-year student, you will study a combination of core and optional classes to develop the foundations laid in Years 1 and 2 with a view to Honours study.
Year 4
Optional classes complement the areas of microeconomics and macroeconomics. You'll also write a dissertation.
Work placement and links with industry
Work placement can be pursued as a credit-bearing option class in fourth year. Students can take a short-term experience placement in a variety of organisations: newsrooms, third-sector organisations, government bodies, various industries, etc.
Our strong relations with the media industry, third sector and government organisations in Glasgow and Scotland allow us to host many external speakers as guest lecturers in various classes or as extracurricular talks and events on campus. We also organise field trips to newsrooms in Glasgow, such as BBC, STV, The Herald, Radio Clyde, etc. and work continuously with students on ideas for future professional events.
Student activities
Our students apply their skills in various ways beyond the classroom through student societies, volunteering for events on campus, and working at university offices. They staff and often run the campus newspaper Strathclyde Telegraph, run the industry-focused Byline Club, the podcast society, the photo club, etc.
Journalism, Media & Communication
Introduction to Journalism, Media & Communication
An introductory conceptual class on these topics, it will provide a wide overview of the media, journalism and the communication fields. Key contemporary issues in journalism, media and communication will be introduced and discussed.
Introduction to News & Features
A practical introductory class on journalism reporting and writing. Students will learn the basic rules of reporting, interviewing, writing news and features, and editing them. The specifics of each format of writing will be emphasised. Assessments include writing real-life stories on topics chosen by students.
Economics
Introduction to Economics
Journalism, Media & Communication
News Reporting and Writing
A practical intermediate class focusing on journalism skills related to news writing. Students explore news reporting and writing in more depth, including how to work with numbers, how to interview and write about vulnerable people and how to conduct research online. Assessments are real-life news stories written on topics assigned by the instructor or chosen by the student.
Journalism, Media & Communication: Theories & Methods
A theoretical class, which takes an in-depth look at major theories of the field and related methods. The class will prepare students for research by exploring the main methods of studying the media. It will connect these methods to the major theories in journalism, media and communication, which aims to bring a deeper conceptual understanding of the field.
Elective
Digital Media: Histories, Theories, Practices
This class mixes conceptual and practical elements with a focus on digital media. It explores the history of digital media and asks students to think conceptually about it, but also to gain relevant practical skills related to digital journalism & effective communication in the digital age.
Economics
Microeconomics 2
Macroeconomics 2
Journalism, Media & Communication
Elective
Feature Writing
A practical intermediate class focusing on journalism skills related to feature writing. Students learn about different types of features (e.g. profile, review, news backgrounder, column, travel or sport), in-depth reporting and writing.
Assessments are real-life features on topics chosen by students.
Journalism and Popular Culture
A theoretical class exploring in depth concepts around popular culture, as related to journalism. The class analyses the construction of the popular, along with those historical, economic and cultural forces involved in deploying the popular to establish hierarchies of judgment and legitimacy.
Law for Journalists
A conceptual class covering Scots law for journalists. The class explores specific cases of media law in Scotland and how students need to conduct their reporting and writing in a way that respects those boundaries.
Communicating Politics: Truth, Legitimacy, Participation
A theoretical class on concepts and theories from political communication. The class will explore recent developments in politics, political communication and the media, and will discuss their implications for democracy.
Economics
Microeconomics 3
Macroeconomics 3
Journalism, Media & Communication
Elective
Dissertation/Special Project (Semester 1 or 2)
Students can choose to do an individual project on a topic related to journalism, media or communication, which involves original academic or journalistic research under one-on-one supervision with staff. An academic dissertation involves individual scholarly research on a chosen topic. The special project is an extension of feature writing skills and will take those to a new level by requiring students to produce a much longer and more sophisticated portfolio of work.
Media and Health
The class mixes conceptual and practical elements for an in-depth look at the media’s role in society’s health and wellbeing. The class covers topics such as media coverage of disease and disability, chronic versus acute conditions, how the media shape the image of doctors, people with various conditions.
Gender Issues in the Media
A theoretical class, underpinned by feminist media studies, which explores gender issues in relation to media production, representation and consumption practices – both in relation to mainstream media and ‘alternative’ content and distribution strategies. This class explores how gender intersects with other structural inequalities such as race, class, sexuality, dis/ability and age.
Digital Communication and Society
This class explores the implications and futures of digital technology in communication. It incorporates the range of digital communication, from mediated conversation, through social media, to blogging and the production and distribution of video content. The importance of the digital environment for politics and the labour market is also explored.
Working for and with the Scottish media
A seminar class, which capitalises on staff’s relationships with media organisations, NGOs and government bodies in Scotland and brings professionals into the classroom for guest talks and discussions of professional nature. The class will help students with establishing professional connections in the media field and with getting an overview of the media landscape in Scotland.
Ethical Issues for Journalists: Controversy, Responsibility, Care
A conceptual class that builds on journalism practice and explores it from a theoretical perspective. The class explores the accountability systems used by journalists, both external such as IPSO and internal such as methods of self-censorship. Students examine a series of ethical dilemmas emanating from the concepts of truth and trust, taste and offence, privacy and intrusion and respecting people.
Digital Tools & Skills in Journalism
A practical class on current software and online tools that enhance digital storytelling for journalists. It explores the changing nature of journalism in the face of rapidly advancing technological environment and asks a range of questions: how does the rise of information-driven society change journalistic practices? How do technological affordances help develop novel forms of storytelling? Which tools can develop and maintain professional presence on online platforms?
Journalism and Popular Culture
A theoretical class exploring in depth concepts around popular culture, as related to journalism. The class analyses the construction of the popular, along with those historical, economic and cultural forces involve in deploying the popular to establish hierarchies of judgement and legitimacy.
Economics
Compulsory classes
Dissertation
Elective classes
Microeconomics 4
Macroeconomics 4
Introduction to Econometrics
Economics of Firms & Industries
Industrial Economics
Applied Econometrics
In the third year econometrics class you’ll have learned about regression in both a cross-sectional data and time series data context. This class extends that knowledge in three ways.
First, for cross-sectional data, the class deals with regression techniques where the dependent variable may be restricted or limited in some way. In such cases, the regression model as taught in the third year class is not appropriate; this class develops models which are similar in spirit to the standard regression model, but can handle all of these cases.
A second purpose of Applied Econometrics is to develop regression methods which can be used when you have panel data - consisting of both cross-sectional and time-series dimensions.
Third, the class will build on the introduction to the econometrics of time series data developed in this class by developing two classes of models.
Financial Development & Economic Growth
This class gives a balanced view of the role of finance in promoting long-run economic growth, but also booms and busts. The nature and role of financial intermediaries will be introduced, and, afterwards, formally addressed in a simple aggregate growth model. Empirical evidence will be examined, before turning to the specifics of micro-finance. The importance of financial globalisation will also be investigated. Finally, the rest of the class will be devoted to deciphering the causes and consequences of the current financial crisis.
Behavioural Economics
Behavioural Economics offers alternative theories that merge psychological insights with economic theory and are based on experimental and other evidence, that attempt to provide a better explanation of real-world behaviour.
This class is concerned with exploring these new behavioural theories with the aim of providing you with an expanded toolkit with which to approach ‘real-world Economics’ that is based on the burgeoning Behavioural Economics literature that has emerged over the past two or three decades.
After studying this, you should be able to extend much of your previously-learned knowledge in Microeconomics in various directions that take into account more realistic ways of modelling how individuals behave.
Natural Resource, Environmental & Energy Economics
The class provides you with an introduction to natural resource, environmental and energy economics and policy. It focuses on the contributions of economics to understanding environmental, energy and resource problems, their causes, and the design of effective public policies to counteract them.

We're a 5-star
QS-rated University
Assessment
Journalism, Media & Communication
Assessment methods include:
- essays
- portfolios
- presentations
- group work
- reports
- exams
- reflective diaries
Economics
The majority of classes are assessed by a final exam. This mark is supplemented by one or more forms of individual and/or group coursework. In some cases, students can earn an exemption from the exam by achieving a specified coursework mark. Exams are normally held at the end of the semester in which the class is taught.
Students normally have one opportunity to be re-assessed for a failed class.
Learning & teaching
Journalism, Media & Communication
As a student, our learning and teaching aims to help you:
- develop knowledge and understanding of the professional practices, skills and social contexts of the journalism, creative writing and communication industries
- help you think and work critically and constructively
- become a confident and responsible graduate, equipped to develop your potential throughout your career
Guest lectures
A programme of visiting speakers from the world of broadcasting, publishing and newspapers, including Gaynor McFarlane (BBC) and Alan Ramsay (Connect Communications) runs alongside the Literary Lunch, run by our Keith Wright Literary Fellow. This series showcases the best in Scottish writing and features poets and novelists such as Liz Lochhead, James Robertson and Andrew Greig.
Economics
Teaching is given over two semesters in blocks of 12 weeks each. Methods include lectures, tutorials and seminars. As a student, you will take part in team-based projects and make use of online teaching materials. Our industrial partners regularly assist in teaching and the assessment of student presentations.
Entry requirements
Required subjects are shown in brackets.
Highers | Standard entry requirements:
(Higher English, Maths/Applications of Mathematics National 5 B, or equivalent) Minimum entry requirements*:
(Higher English B and Maths/Applications of Mathematics National 5 C) |
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A Levels | ABB-BBB (GCSE English Language 6/B or Literature 6/B, GCSE Maths 4/C) |
International Baccalaureate | 36 (Maths SL5) |
HNC | Creative Industries:Year 1 entry: Media and Communication A in Graded Unit; Professional Writing A in Graded Unit |
HND | Practical Journalism:Year 1 entry: A in Graded Unit |
International students | Find out entry requirements for your country by visiting our country pages. |
Deferred entry | Not normally accepted |
Widening access
We want to increase opportunities for people from every background. Strathclyde selects our students based on merit, potential and the ability to benefit from the education we offer. We look for more than just your grades. We consider the circumstances of your education and will make lower offers to certain applicants as a result.
Degree preparation course for international students
We offer international students (non-EU/UK) who do not meet the academic entry requirements for an undergraduate degree at Strathclyde the option of completing an Undergraduate Foundation year programme at the University of Strathclyde International Study Centre.
Upon successful completion, you will be able to progress to this degree course at the University of Strathclyde.
International students
We've a thriving international community with students coming here to study from over 100 countries across the world. Find out all you need to know about studying in Glasgow at Strathclyde and hear from students about their experiences.
Visit our international students' sectionFees & funding
2020/21
All fees quoted are for full-time courses and per academic year unless stated otherwise.
Scotland/EU | TBC Fees for students domiciled in Scotland and the EU are subject to confirmation in early 2020 by the Scottish Funding Council. (2019/20: £1,820) |
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Rest of UK | TBC Assuming no change in RUK fees policy over the period, the total amount payable by undergraduate students will be capped. For students commencing study in 2020/21, this is capped at £27,750 (with the exception of the MPharm and integrated Masters programmes), MPharm students pay £9,250 for each of the four years. Students studying on integrated Masters degree programmes pay an additional £9,250 for the Masters year with the exception of those undertaking a full-year industrial placement where a separate placement fee will apply. (2019/20: £9,250) |
International | £15,300 |
University preparation programme fees | International students can find out more about the costs and payments of studying a university preparation programme at the University of Strathclyde International Study Centre. |
Additional costs | Course materials Course materials comprise both textbooks and course handbooks. All of the compulsory handbooks are available to students free on the Virtual Learning Environment (VLE). Some classes may have a recommended core textbook which you may wish to purchase but copies will be available in the University Library. Other costs
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Available scholarships | Take a look at our scholarships search for funding opportunities. |
Please note: All fees shown are annual and may be subject to an increase each year. Find out more about fees.
How can I fund my studies?
Students from Scotland and the EU
If you're a Scottish or EU student, you may be able to apply to the Student Award Agency Scotland (SAAS) to have your tuition fees paid by the Scottish government. Scottish students may also be eligible for a bursary and loan to help cover living costs while at University.
For more information on funding your studies have a look at our University Funding page.
Students from England, Wales & Northern Ireland
We have a generous package of bursaries on offer for students from England, Northern Ireland and Wales:
You don’t need to make a separate application for these. When your place is confirmed at Strathclyde, we’ll assess your eligibility. Have a look at our scholarship search for any more funding opportunities.
International Students (Non-UKScholarships, EEA)
We have a number of scholarships available to international students. Take a look at our scholarship search to find out more.
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Journalism, Media and Communication & Economics
Qualification: BA
Contact us
Undergraduate Selection
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Telephone: +44 (0)141 444 8600